LinkedIn with a purpose

It's rare right now to read a business-related article without hearing some mention of social networks. (Here's an interesting one from Fast Company about Audi.)  Businesses are struggling to use these networks effectively. Individual people are still experimenting with them for their own professional advancement.
At first I was skeptical of LinkedIn.  "What the heck are we going to use this for?" But as my network has grown and as my valuation of my business contacts has increased, I've found a lot of use in this third social network.  Here are tips on how I am benefiting from LinkedIn.

Keep your network meaningful
On Facebook, I'll only add someone as a friend if I would feel comfortable talking with them about what my kids are going to be doing this weekend.  On LinkedIn, I'll only add someone

Effective Networking Part 2

There’s a right way and a wrong way

Networking the wrong way is slimy. The wrong way is self centered.  The wrong way won’t get you very far. The wrong way is the person that is only interested in connecting with people that will benefit him/her. 

The right way is helpful.  The right way is generous.  The right way is the person that meets as many people as he/she can so that everyone benefits. 

If you’re not sure whether you’re doing it the right way or the wrong way, here’s a little test you can employ that is 100% accurate. Ask yourself if you’re being sincere.  Are you forthcoming with your intentions?  If you’re being real, then keep it up.

How to do it

There are unlimited ways to grow your network.  Here’s the basic strategy: constantly strive to meet more people.  When you meet someone new, look for a way to connect with him or her on a personal level.  To seal the deal, find a sincere way to do the person a favor.  Then stay in touch.

Everyone else benefits

Networking can be a lot of work and can take a lot of concentration.  Here are some of the benefits that make it worth the effort:

1.       Life becomes more fun.  A rich life is one that is shared with a variety of people.

2.       The more connections you have, the more help that you can offer to others.

3.       The better connected you are, the more opportunities that will be available to you.

Have you benefited from expanding your network far outside your circle of friends?  Join the discussion in the comments.